Originally published by The Nibbler.
EP Agency partnered with Brown Brothers to create the “Summer of Prosecco” pop-up beach bar in the middle of bustling Richmond, Melbourne for a four day brand campaign.
Brown Brothers’ brief was to create a “sophisticated and glamorous” beach scene in a surprise inner city industrial location.
EP Agency accordingly opted for a “Riviera” navy and white colour scheme against a beach setting of sun and over three tons of sand with a sandcastle-shaped DJ desk. Cabanas, palm trees, beach umbrellas, beach towels and photo booth were additional touches.
Barefoot guests quaffed the popular Brown Brothers Prosecco and snacked from plates filled with Prosecco drunken prawn skewers, coconut chicken with peanut and Prosecco emulsion and Prosecco battered fish and chip cones and more.
