Moët & Chandon’s World Record Champagne Tasting

TO CELEBRATE WORLD CHAMPAGNE DAY, MOËT & CHANDON HOSTED THE WORLD’S LARGEST CHAMPAGNE TASTING AT THE SYDNEY OPERA HOUSE AND SET A GUINNESS WORLD RECORD.

EP Agency was briefed to create a memorable and exciting event in the iconic Sydney Opera House that would break a Guinness World Record for the largest Champagne Tasting ever.

Internationally recognised authority on champagne, Tyson Stelzer and media personality Lisa Wilkinson guided guests through a bespoke tasting of Moët & Chandon’s greatest champagnes – starting with Moët & Chandon Imperial, Rosé Imperial and Grand Vintage 2008.
The World Record was achieved with, officially, 715 guests attended the champagne tasting event to break the previous record set by Sweden with 696 participants.
Project Scope:
  • Guest experience
  • Event design and styling
  • Production management
  • Venue management
  • Product placement
  • Red carpet media wall
  • Signage and branding
  • Running schedule
  • Stakeholder management
  • Photography and videography
EP Agency played a crucial role in supporting Moët & Chandon to break the Guinness World Record for the Largest Champagne Tasting Event. EP Agency managed all communication with Guinness World Records in the UK and facilitated the event set-up, flow and management of support staff to ensure that we successfully set a new record. The team always display flawless customer service. The event itself was executed to Moët Hennessy’s high standards and brought to life the glamour and grandeur of Moët, resulting in a memorable experience for guests.